Why You Should Start Utilizing Storage Containers for Pop-Up Shops

utilizing storage containers

Container pop-up shops are innovative, fun, and attractive to customers. Whether or not your shop is going to be serving beverages, offering piercings and tattoos, or even a haven for retail shoppers, a pop-up shop will be an affordable way to operate your own business and build your following. Here are a few things to consider if you’re a business person or entrepreneur interested in utilizing storage containers as a site for your store.

Why Are Container Pop-Up Shops Effective for Entrepreneurs and Customers?

  • Pricing: Overall, the pricing for container pop-up shops is quite effective. This is because they’re purchased and designed according to your own budget and interests. Outright purchasing of container pop-up shops eliminates long-term leasing and interest payments which are common in brick-and-mortar locations.
  • Design: Initially, you may have a vision of what your pop-up should look like. However, this is most likely to change over time. Many factors would contribute to this, such as customer input, store layout, and budget. Eventually, you may want to expand the size of your store.
  • Layout: A good pop-up is effective because it is an exercise in experiential retail. This is a strategy that is used by retailers. It is designed to increase foot traffic, interest, and excitement about the product that is being sold. Often, customers are engaged and interact with the product. For example, one could offer a tasting session, or give customers free takeaways such as a complimentary photograph taken on-site as a memory of their experience.
  • Custom Features: One of the most attractive features of a pop-up shop is that it can be tailored to suit the specifications of your business. If you have a jewelry retail store, for instance, glass display cases can be installed. Also, these mobile stores can be modified to include windows, doors, shelving, and other features to enhance the experience for your customers.
  • Mobility: A great advantage that is offered by container pop-up shops is their mobility. This allows you, as the owner, to position your mobile store near an area where there is a lot of foot traffic. This could lead to an increase in the entries of your business. For instance, you could position your store near, events hosted by the community, or other areas where people may be congregating on a temporary basis.

Of course, utilizing storage containers as container pop-up shops is not the only modification possibility. Only 6 million of the 17 million shipping containers in the world are currently being used to transport cargo. This means there are about 11 million unused shipping containers, which could be converted into housing, portable concession stands, medical units, and even portable offices.

There are so many unique uses for storage containers, it’s exciting to see what people will come up with next!

What Kinds of Businesses Could Benefit From Using Shipping Containers As Pop-Up Shops?

While shipping lines own about half of all containers, according to iContainers, shipping containers are available to others who can find creative ways to repurpose them. These large containers are becoming a popular solution for businesses looking for a cost-effective and flexible way to open a pop-up shop. Here are four businesses that could benefit from this trend.

1. Boutiques and Small Retail Stores

For small retail businesses, the biggest advantage of using a shipping container as a pop-up shop is the low cost. Shipping containers are typically much cheaper to rent or buy than traditional retail space. They’re also easier and faster to set up, which can save on construction costs. Store owners can use them as is or input shelves, racks, and other fixtures to create a more traditional retail space. Paint or brand them to match the look and feel of the rest of your business for a cohesive look.

2. Food Trucks and Carts

Food trucks and carts can utilize shipping containers as storage space for food, supplies, and equipment. One can free up space in the truck or cart for prep work and cooking. Shipping containers can also become mobile kitchens, outfitted with stoves, sinks, and other fixtures. Such functionality allows food truck and cart owners to prepare food on-site, rather than at a commissary kitchen. Since shipping containers can be parked almost anywhere, they provide food truck and cart businesses with greater flexibility in terms of location.

3. Artists

Shipping containers serve as both work and exhibition spaces for artists. Use them to store art supplies, materials, and finished pieces. Artists can install lighting, sound systems, and other features to create a temporary gallery space. These containers easily serve as pop-up shops to sell their work.

4. Clinics

Shipping containers can be outfitted with examination tables and other medical equipment to create a temporary clinic space. These clinics may be able to serve more people depending on where the pop up shop lands, which can be especially helpful in communities with limited medical access.

Why Are Steel Shipping Containers My Solution?

As a business owner, you likely understand the necessity of widening your brand’s visibility, selling more products, and ultimately expanding your active customer base. If you’re prioritizing becoming more accessible to customers new and old, it’s a good idea to invest in a pop-up shop. Steel shipping containers are a great option when it comes to creating your portable pop-up shop that you can set up and transport from one location to the next with the least amount of effort possible.

Room For All Of Your Products

A standard TEU shipping container can hold somewhere around 3,500 shoe boxes. This means that whatever you sell, you’ll be able to fit enough inventory for the duration of your pop-up shop into your pop-up shop shipping container. If you have a larger, 40-foot shipping container, you could fit the equivalent of 8,000 shoe boxes, which would allow you to keep even more inventory on-site if you plan on having longer pop-ups.

According to Marine Insight, some of the largest container ships are around 1,300 feet long. This is equal to the circumference of an Olympic running track. The ships have a maximum width of 180 feet (55 meters), and they carry different sizes of shipping containers that can be modified into whatever you envision. For instance, you can fit yours with desks, coffee machines, or even salon chairs to turn it into a container pop-up shop. 

Designed to Be Transported

Steel shipping containers are literally designed to be shipped and transported, which means you’ll have an easier time getting your mobile store to its designated location. You’ll just have to arrange for a truck to take your container to your pop-up location from your business or warehouse’s property and back at the end of your pop-up event. When you arrive, you’ll just have to open up your container’s doors and you’ll be ready to go!

Easy Setup

With a steel shipping container pop-up shop, you can set up your store entirely ahead of time and just arrange small, moveable items once you’ve arrived. Instead of showing up and assembling a tent, tables, chairs, clothing racks, shelves, or more, you can already have these things assembled inside your shipping container shop. This means that you’ll have more time to add small finishing touches and not have the stress of making sure that the larger parts of your pop-up are present and set up — they’ll still be in the container from your last pop-up!

If you’re a business looking for a cost-effective way to reach more customers, capitalize on modern shopping trends, and build brand awareness, utilizing storage containers as pop-up shops is beyond worth considering. To learn more about this venture and how we can assist you, contact Integrated Equipment Sales today! We have a wide range of container options for you to choose from, as well as a number of modifications that we can make to fit your business’ needs. From the simplest project to the most elaborate, the expert team at Integrated Equipment Sales has you covered.

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